Email 1: "Because Stories—and Legacies—Deserve to Be Preserved"

Subject: Your legacy is a masterpiece in the making

[First Name],

The arts have a way of shaping hearts, preserving history, and inspiring minds. What better way to honor that than by including [ORG NAME] in your estate plan?

This Make-A-Will Month, reflect on what’s moved you—and make a lasting impact. Your legacy can help preserve the stories, music, and culture that define who we are.

🎭 Start your plan in 20 minutes → [Will Tool Link]

🎨 Already included us? We’d love to celebrate that gift → [Gift Intention Link]

Let your legacy be one of creativity, culture, and connection.

Email 2: Subject: This Make-A-Will Month—Preserve History, Inspire the Future

Dear [First Name],

This August, during National Make-A-Will Month, we invite you to leave a lasting legacy that helps preserve our shared history and inspire generations to come.

By including [Museum Name] in your will or estate plan, you support our mission to protect and share stories that matter. A planned gift—whether a bequest or beneficiary designation—ensures that the treasures and knowledge we hold continue to educate and inspire.

To learn more or start your legacy today, visit our planned giving website or use our free, secure online will planner.

Already included [Museum Name] in your plans? Please let us know—we’d be grateful to thank you personally.

With appreciation,

[Your Name / Signature Block]

Email 3:

Subject: This Make-A-Will Month—Support Creativity for Generations

Dear [First Name],

This August, during National Make-A-Will Month, we invite you to leave a lasting legacy that nurtures creativity and inspires artists for years to come.