Email 1: "Be a Light in the Darkest of Times"
Subject: Your legacy can reach across borders and time
Hi [First Name],
When disaster strikes, compassion is what rebuilds. And your legacy can be that lifeline.
This Make-A-Will Month, we invite you to create or update your estate plan and consider including [ORG NAME]. Your future gift will provide shelter, food, clean water, and hope when the world needs it most.
Plan now. Respond later. → [Will Tool Link]
Already shared your intention? Let us honor your commitment → [Gift Intention Link]
Because one life can impact thousands.