Email #6: “It’s Make-A-Will Month—Have You Made Yours?”

Subject: It’s time to protect what matters most 💙

[NAME],

Did you know over 70% of Americans don’t have an estate plan?

This August, during Make-A-Will Month, we’re inviting you to change that—for you, your loved ones, and the causes closest to your heart.

Creating your estate plan is one of the most important things you can do. It brings peace of mind, clarity, and security for the future—and it only takes about 20 minutes to complete.

As a valued member of the [ORG NAME] community, we’re offering you free access to an easy-to-use tool to create or update your will today.

💙 [Create Your Free Will]

And if you’ve already included [ORG NAME] in your plans—or plan to—we’d love to honor your generosity.

📣 [Let Us Know About Your Gift]