Email #2: “Because Peace of Mind is a Gift, Too”

Subject: Because peace of mind is a gift, too

[First Name],

If there’s one thing we know—it’s how quickly life can change.

That’s why this Make-A-Will Month, we’re inviting you to take a quiet, meaningful step toward peace of mind: creating or updating your will.

It’s a chance to care for those you love and lift up the causes that have walked alongside you—like [ORG NAME]. You don’t need to be wealthy. Just intentional.

In under 20 minutes, you can protect what matters most. And if your journey includes a gift to [ORG NAME], we’ll carry your values forward with gratitude.

🌱 Start your plan today (it’s free) → [Will Tool Link]

💌 Already left a gift? Let us know → [Gift Intention Link]

There’s beauty in having a plan—especially one rooted in love.