Email 1: "Your Legacy Can Break the Cycle"
Subject: Create a future where safety isn’t a privilege
[First Name],
Every survivor deserves safety, dignity, and a fresh start. Your legacy can help make that possible.
This Make-A-Will Month, we invite you to create or update your estate plan and consider a gift to [ORG NAME]. It’s a deeply personal way to ensure that survivors have access to shelter, healing, and hope—long into the future.
Start your will in minutes → [Will Tool Link]
Already included us? Let us thank you → [Gift Intention Link]